UFCW Local 400 premiered its first music video to the Giant and Safeway members at their contract vote meeting April 3, 2012 at the DC Armory.
This is the first video of its kind for the Local. Vance “Head-Roc” Levy, a D.C.-based hip-hop artist, with the help of his music mentor, Dwayne Lee, wrote and produced this original song for the members. Head-Roc’s songs bring awareness to community issues that expand further than just his beloved hometown D.C.
“We hope this music video will draw the attention of the younger membership in a fun and innovative way while at the same time teaching them about the labor movement’s history and what being in a union is all about,” said Local 400 president Tom McNutt.
The video stars Local 400 members from West Virginia, Maryland, D.C., and Virginia and their families, who joined together to share their passion and enthusiasm for Local 400 and the labor movement through song and dance.